About PowerliftingTechnique.com

avi silverberg head coach canada
PowerliftingTechnique.com was founded in 2019 by Avi Silverberg, Head Coach for Team Canada Powerlifting. Avi's goal was to provide the world's most helpful strength training content, showing people like you how to get stronger. 

Our team strives to live up to this mission and is compromised of top athletes, coaches, trainers, and experts in powerlifting. If you are looking for one-on-one help, please schedule a free 20-minute coaching consultation. Or if you have a specific question that we haven't answered in one of our articles, please contact us and we'll either answer you directly or write an article addressing it. 

PowerliftingTechnique.com is part of VentureKite.

What You Will Find On PowerliftingTechnique.com

  • Exercise Guides to help you find the right lifts to achieve your powerlifting goals. Then you can focus on perfecting your technique with simple step-by-step instructions. 
  • Equipment Reviews to help you find the right tools to increase your strength effectively. We only recommend products that we've used ourselves and we aren't paid to shill the latest fad.
  • Powerlifting Courses offer advanced lessons in competing and technique to take your lifts to the highest level.   
  • Experienced Coaches can guide you through a tried-and-true program to potentially save you months or years of effort toiling alone. 
Using our training app, you can also get started with one of our 14 tried-and-true powerlifting programs.


Our team of writers include some of the world's top minds in strength training and powerlifting. We're made up of World Champion powerlifters, National team coaches, therapists, and scientists. Together, we bring a wide range of experience to our site through the content we develop.  



Clifton Pho Powerlifting Technique
Clifton Pho's most notable achievement is winning the 2017 IPF Classic World Championships in the Junior 66kg class whilst setting an Open World Record Deadlift. He graduated with a Bachelors of Science degree in Kinesiology and is currently pursuing a Doctor of Chiropractic. You can connect with him on Instagram or LinkedIn.



Chris Fudge Powerliftingtechnique.com
Chris Fudge has over 20,000 hours of high level coaching experience. He has worked with powerlifters, award winning fitness models, and professional athletes.  He has been awarded Personal Trainer of The Year across Canada, and is a nationally ranked powerlifter. You can connect with him on Instagram or LinkedIn.




Jim Wittstrom is a physical therapist, strength & conditioning specialist and former competitive powerlifter. He loves treating lifters and other active individuals in the clinic and working with them in the gym to help them move better, feel better and maximize their training potential. You can connect with him at his website or LinkedIn.



jp cauchi

JP Cauchi is one of the leading strength and powerlifting experts in Australia and is a National Team Coach for Powerlifting Australia. Owner and Head Coach of The Strength Fortress, he has coached numerous national and international champions and medallists. You can connect with him on IG, Youtube, or Facebook.



Dr. Megan Jones (Bryanton) is a human performance scientist specializing in biomechanics as applied to strength and conditioning.  Megan received her PhD in Human Kinetics from the University of Ottawa (2016).  In addition to being a certified strength and Conditioning Specialist (CSCS), her research area explored how limiting muscle groups should be addressed in training.  Megan formerly competed at the international level as a powerlifter and owns Kinetic Advantage Consulting. You can connect with her on Instagram or LinkedIn



Steve Denovi has 10+ years of experience working with clientele from all walks of life and currently specializes in working with powerlifters and their pursuit of strength.  He has his MBA in Marketing but found himself after college following his passion within the fitness industry.  Steve now coaches athletes all across the USA and takes a special interest in helping to mentor new coaches and providing content to help educate the strength community. You can connect with him on Instagram or LinkedIn

Kent Nilson



Kent Nilson is an online strength coach, residing in Calgary, Alberta, Canada.  He is a Certified Personal Trainer through the Canadian Society for Exercise Physiology. When he's not training, coaching, or volunteering at powerlifting meets, you'll find Kent drinking coffee or enjoying his next eggs benedict. Connect with him on FacebookInstagram, or LinkedIn.

Norman Cheung


Norman Cheung

Norman Cheung is a powerlifting and accredited strength and conditioning coach under the UKSCA. He has been coaching powerlifting since 2012 and has been an IPF Team GB coach since 2016. Alongside coaching, he is interested in helping powerlifters take their first step into coaching. He currently runs his coaching services at Strong Ambition Coaching. You can connect with him on LinkedIn or Instagram.



jacob wymer

Jacob Wymer is a powerlifting coach and PhD Candidate in Biomechanics and Strength and Conditioning, researching the application of barbell velocity measurements to powerlifting. He is involved in powerlifting across the board, from athlete to meet director. Jacob runs his coaching services at EST Barbell. You can also connect with him on Instagram.




Elena Popadic is a registered occupational therapist and has worked within the fitness industry for over 6 years. She is the co-host of the Squats and Thoughts podcast, and trains and competes as a powerlifter. You can connect with her on Instagram or LinkedIn.

Adam Gardner



Adam Gardner is a proud resident of Utah, where he lives with his wife and two kids. He has been competing in powerlifting since 2016 in both the USPA and the APF. For the past three years, he and his wife, Merrili, have coached beginning lifters to learn the fundamentals of powerlifting and compete in their first powerlifting competitions. You can connect with him on LinkedIn.

Javad Bakhshinejad



Javad Bakhshinejad has a MS in Kinesiology from Seattle University and was a Strength Coach in the athletic department. He was a competitive bodybuilder for 8 years, and he later transitioned to competitive powerlifting for 4 years. Currently, he has his own personal coaching business, where he works with powerlifters and bodybuilders. You can connect with him on Facebook or LinkedIn.



Athina Crilley Profile photo

Athina Crilley is a Biochemistry graduate passionate about health, fitness, and medicine. She has been copywriting for over five years, and is the host and producer of Finding Flo podcast, which focuses on women’s health and hormones. You can connect with her on YoutubeInstagram, or LinkedIn.


Writer & Editor

Amanda-Dvorak editor

Amanda Dvorak is a writer and editor in the fitness and nutrition industries. She started CrossFit in 2015, which led to her interest in powerlifting and weightlifting. She's passionate about helping women overcome their fear of lifting weights and teaching them how to fuel their bodies properly. She's often found relaxing with her BFF Charlie, a spaniel mix rescue dog. You can connect with her on her website or LinkedIn.



Connor Lyons Bio Photo

Connor Lyons spent the past 14 years as a strength and conditioning coach for the NCAA and NFL, MLB, ATP, and NHL athletes. He is a former NCAA hockey player and was the strength and conditioning coach for USA Hockey’s Women’s Olympic Team, which captured gold in 2018. He now owns The Lyons Den Sports Performance and you can often find him working out with his pup, Winnie. You can connect with him on LinkedIn.



derek Reasch

Derek Reasch is a certified nutrition and strength and conditioning coach with experience at the collegiate and private levels. He has an M.S. in Kinesiology and a B.S. in Exercise Science. He has an elite total in several weight classes as a competitive powerlifter. He's an online coach and runs an apparel business, Reaschmode Athletics. When he's not writing or training, he's spending time with his family or rewatching Rocky IV. You can connect with him on InstagramLinkedIn, and Facebook.



chris cooper

Chris Cooper is a certified personal trainer through the NSCA and a massage therapist in New York. He has over 17 years of experience working with clients in their pursuit of getting stronger and moving pain-free. He runs his coaching services through his website. When he's not writing or coaching, you'll find him managing his fantasy football team. You can connect with him on X, Instagram, or LinkedIn.



Jace Fuchs

Jace Fuchs has an M.S. in kinesiology and sports performance and is currently in the process of getting his Ph.D. in exercise and sports science. He's worked within the fitness industry for the better part of a decade, and before that, he served in the US Army Infantry. He's also a content developer for NASM and an exercise science professor. In his free time, you can find him grilling in his backyard in Arizona. You can connect with him on Instagram or LinkedIn.



jake woodruff

Jake Woodruff has an MS in Sports Medicine from the University of Pittsburgh. He is currently a strength and conditioning sports performance coach at a private Pittsburgh facility. He is a former college athlete and currently plays semi-pro soccer. You can connect with him on Instagram.



joseph lucero

Joseph Lucero is a Strength Coach and Author and is the owner of Harvesting Strength LLC. He's CSCS Certified, and when he's not helping clients get stronger, he writes about strength and conditioning to help readers. When he's not lifting or training, you can find him playing with his kids or making up some brisket. You can connect with him on LinkedInInstagram, or jlucero@harvestingstrength.com.



kurtis ackerman
Kurtis Ackerman is a personal trainer residing in Southern California. He is the owner and head trainer of KB Fitness. He competed in powerlifting and Strongman in his younger years. Now he trains a wide variety of clientele but specializes in working around injuries. You can connect with him on Instagram, LinkedIn, or kurtis.ackerman@yahoo.com.



mauro castillo

Mauro Castillo is a General Medicine doctor with a master's degree in Sports Training and Business. He's been working in the fitness industry for the last seven years. He practiced CrossFit for 4 years before owning his own CrossFit and personal training gym. He works at a sports facility, helping athletes improve mentally and physically. You can connect with Mauro< on his Instagram and LinkedIn.



Mikel Clark-Arroniz

Mikel Clark-Arroniz is a strength and conditioning coach and personal trainer, currently residing in Chicago. He has 15+ years of martial arts experience and 10+ years of team sports experience. Ever the athlete, and student, Mikel now trains for triathlons and is looking to learn about endurance sports. You can connect with him on Instagram or LinkedIn.



Trevor Bridges

Trevor Bridges has a BS in Health and Exercise Science and has been training folks how to move pain-free and get stronger for over a decade. He is currently experimenting with different training programs that will make him most like Captain America. When he is not running his gym, writing articles, making YouTube videos, or creating podcasts you can usually find him playing with his dogs, and praying for shorter summers and longer winters. Connect with him on IG or LinkedIn.



Amanda Parker

Amanda Parker has a passion for competing and coaching in both powerlifting and weightlifting. She uses her knowledge from her Kinesiology Degree, CSCS, and Precision Nutrition certification to coach athletes and lifestyle clients for performance in training and nutrition. You can connect with her on Instagram.



Powerlifting Coach Matthew Taylor

Matthew Taylor is a Powerlifting Coach who guides both first-time and experienced lifters. His education includes certifications in DNS Exercise (Level 2), Adaptive Bodywork (Level 1), Functional Movement Screen (Level 2), Precision Nutrition Coach (Level 1), and more. Plus, Matthew broke a National Squat record in 2013 within the Canadian Powerlifting Federation. You can connect with him to book a consultation.


Social Media Manager

Maggie Morgan competed at the 2016 IPF Classic World Championships as a 63kg junior, placing 6th in her class.  Along with her experience in powerlifting and education in nutrition, she has specialized in nutrition coaching for strength athletes.  Maggie is our Video Editor and Social Media Manager.  You can connect with Maggie on Instagram or LinkedIn.    


Content Manager

Wilson Julianes is our Content Manager, who works with writers to get their article published on our website.  He edits, formats, creates images for each article, and is an expert in everything WordPress.  Wilson also creates the categories on our website, which helps readers find the information they're looking for. 



Avi-Silverberg profile photo square small
Avi Silverberg holds a Master's of Science degree in Exercise Science with a research focus on powerlifting training. He's been the Head Coach for Team Canada Powerlifting since 2012 and has coached over 4500 attempts in international competition. You can connect with him on Instagram or LinkedIn.



ben jenks

Ben Jenks is a NASM-certified personal trainer featured in Yahoo! Life and an editor with 10+ years of experience leading writing teams to create helpful, actionable content. He's passionate about staying fit and is often found at the gym as he travels the world, currently in India. You can connect with him on LinkedInYoutube, or Instagram.

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