Joseph Lucero

Joseph Lucero

Joseph Lucero is a Strength Coach and Author and is the owner of Harvesting Strength LLC. He's CSCS Certified, and when he's not helping clients get stronger, he writes about strength and conditioning to help readers. When he's not lifting or training, you can find him playing with his kids or making up some brisket. You can connect with him on LinkedIn, Instagram, and jlucero@harvestingstrength.com.
  • Education:
    • Master's degree in Kinesiology and Exercise Science from the University of Texas at San Antonio
    • Bachelor of Science in Kinesiology and Exercise Science from the University of Texas at Arlington
  • Certification: Certified Strength and Conditioning Specialist from NSCA
Watch a coach do incline dumbell press. We cover the muscles involved, optimal incline angles, proper execution, and variations to maximize results.
Hip thrusts help lifters build both size and strength in the gluteus maximus. Here's how to do them properly, what muscles they work, and variations.
Learn how to do face pulls photos, step-by-step instructions, video, and form guidance from a professional coach.
Pin Squat: How to perform the movement correctly, what muscles it targets, and how to program it.
In this guide, we'll cover what the Meadows Row is, how to perform it correctly, and why it's an essential movement for lifters.
To build an elite bench press, you need a powerful, stable, and responsive back. That’s where the Reverse Band Bench Press and the reverse bench pressing row come into play.
The overhead press explained by a coach. Includes how to do it, what muscles are worked, and variations.
Once you move into intermediate and advanced territory—pressing in the 300s, 400s, or beyond—benching three times a week can do more harm than good.
Serratus anterior exercises help with shoulder stability, movement efficiency, and physique. They deserve some time in every lifting program.

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