Norman Cheung

Norman Cheung

Norman Cheung is a powerlifting and accredited strength and conditioning coach under the UKSCA. He has been coaching powerlifting since 2012 and has been an IPF Team GB coach since 2016. Alongside coaching, he is interested in helping powerlifters take their first step into coaching. He currently runs his coaching services at Strong Ambition Coaching. You can connect with him on LinkedIn or Instagram.

There is a fast-growing number of powerlifting coaches.   Some have certifications, some do not. If you want to set yourself up for a successful … Continue ReadingPowerlifting Coach Certification: Complete Guide

Many people perform the hip thrust as a hip dominant or glute-focused exercise to help their deadlift. However, there are mixed opinions on whether doing … Continue ReadingDo Hip Thrust Help Deadlifts? (Yes, Here’s How)

Qualifying for the IPF World Championship is something not many people can achieve and is a mark of elite performance within the sport.  If you … Continue ReadingHow To Qualify For IPF World’s (Step By Step)

Powerlifting can be a cheap or expensive sport depending on how you spend your money. There are going to be mandatory costs but there are … Continue ReadingHow Much Does Powerlifting Cost? Full Breakdown

High-rep deadlifts are deadlifts performed at 8 reps or more. Most people wouldn’t aim for more than 15 reps. Loads for high-rep deadlifts are usually … Continue ReadingHigh Rep Deadlifts: Pros, Cons, & When To Try

If you lift weights long enough, you will come to realize barbells come in different shapes and sizes.  Particularly in the world of powerlifting, there … Continue ReadingDeadlift Bar vs Stiff Bar: Are They Really THAT Different?

Simple straight sets are the norm for most athletes or general gym-goers, and they work well for training goals including power, strength, and hypertrophy. Over … Continue ReadingCluster Sets: What Are They? How To Use? (Complete Guide)

Everyone will have a different hip position when it comes to setting up for the deadlift.  At the same time, the principles that govern where … Continue ReadingThe Best Hip Position For Deadlifts For Your Size & Build

If you are an athlete, you probably want to increase your vertical jump height performance for your sport. Most strength and conditioning programs will include … Continue ReadingDo Deadlifts Help Vertical Jump? (Yes, Here’s How)

Doing a back and shoulder workout is a common way to train these muscles quickly and effectively. Combining different muscle groups within a training session … Continue ReadingCan You Do Back And Shoulder Workouts On The Same Day?

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